After the worldwide success of blockbuster film Baahubali, renowned filmmaker S S Rajamouli and Arka Media works announced a partnership with leading character entertainment company Graphic India on Wednesday.
To extend the world of Baahubali beyond movies, this partnership has been forged to launch the film into original comic books, novels, animation and video games.
“Extending the world of Baahubali beyond movies allows us to reach a larger audience and that is really exciting for me,” said director SS Rajamouli. “We are happy to be collaborating with Graphic India who I believe have the best knowledge and experience in this space”.
Film-maker S S Rajamouli
CEO of Arka Mediawork and producer of Baahubali, Shobu Yarlagadda said “Having created so many iconic stories and characters, there is no one more equipped than Graphic India, to take the story of Baahubali forward. We are very excited for what's to come.”
Graphic India and Arka are also working on a larger animated project, tentatively titled, “Baahubali: the Lost Legends,” which is being developed and produced by Rajamouli, Shobu Yarlagadda, and Graphic India Co-Founder Sharad Devarajan. More details on that project will be released in the coming months.
L-R Producer Shobu Yarlagadda, Film-maker S S Rajamouli and CEO Graphic India Sharad Devarajan
“The epic storytelling and ground-breaking visuals that S. S. Rajamouli created have captivated millions of fans including myself, and the future of Indian cinema shall now always be defined as ‘before Baahubali’ and ‘after Baahubali’, said Graphic India Co-Founder & CEO, Sharad Devarajan. “
''I am so deeply honoured and humbled to work with, and learn from Rajamouli, Shobu and the Arka team as we bring their epic world into comics, animation and gaming,” he added
Through comics and animation, millions of fans will finally be able to experience secret stories and hidden legends about the world and characters from Baahubali.